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You can imagine the expectations they will have for any Naruto game, let alone one in a completely new genre. That’s why we want to emphasize all of those parts which will make players of Naruto Online feel at home right away: having the original Japanese voice actors as well as footage of the original anime, the chance to visit all the landmark locations of the series and reenact all the famous battle scenes, marked by the faithfulness both to the series’ story line as well as to the entire universe of Naruto. What we want players to know is they’re getting the best of both worlds: everything that the fans expect of a Naruto installment while also the chance to make their own choices, alone or together with other players, featuring their own avatar alongside Naruto and his friends. Naruto Online is indeed something different in terms of being an existing series, with longtime fans in every nook and corner of the world.
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From a publisher’s point of view, a series with a fan base as huge as this one, well, how many series can claim that? It’s a great starting position for a game, with an enormous potential. To have this rare chance to get the publishing rights for the world’s first MMORPG set in the universe of Naruto, and with Naruto Online having acquired the official license acquired from Bandai Namco, the answer was obvious for us: we can’t miss out on this! How is Oasis Games marketing to the existing anime and manga fanbase for Naruto? From a personal level, we’re all huge fans of the series and are very excited to be part of a new chapter in Naruto gaming. This one is the easiest to answer! For fans of Naruto and anime-lovers in general, Naruto has been something of a household name that most of us grew up with. What was it about the Naruto franchise that attracted your company to this project?
Martho Ghariani, who oversees business development for Oasis Games, the first publishing partner of Sony Computer Entertainment Shanghai, explains the advantages and challenges of appealing to such a large, existing fan base. Combined with multiple Naruto films, novels and 220 episodes of the popular anime still running on TV and streaming services, Naruto ranks among the top anime franchises in history.
The Naruto manga, written and illustrated by Masashi Kishimoto, has sold over 200 million copies in 35 countries.
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Armed with the only officially licensed online RPG for the brand, Oasis Games has the unique opportunity to bring this ninja-fighting universe to life. The game is now available for browser play on PC and Mac. Naruto Onlineis a new, massive multiplayer online role playing game (MMORPG) based on the popular manga and anime franchise.